Category Archives: Beauty Industry

Hair Care- WEN by Chaz Dean Makes Hair Healthier Than Ever Before

When watching your favorite TV show, do you often sit and wonder how they get their hair to look that beautiful? Do you wish that you could have beautiful hair like the stars do? Did you know that it is actually able to be done in the comfort of your own home? If not, you will want to look at WEN hair by Chaz Dean. With this line of beautiful hair care products, Chaz took some of the harshest chemicals from your regular shampoo and conditioner and removed it and applied ingredients that will not only cleanse your hair but also make it more beautiful. Not only is your hair more beautiful, more manageable and healthier, it will grow faster and longer than ever before. See,

I know that walking into your local Sephora store to purchase hair line products is now more confusing than ever before. There are so many different brands out there and different types of shampoo’s to choose from. It can be hard to figure out which ones are causing more damage to your hair than you are actually doing good to it. It can become difficult to know just how much you should pay for those same items before actually knowing if it is any good. Are you able to stand there talking to other women who are having the same problem with their hair as you are? If so, do any of them actually recommend the same hair product? Are you able to speak to a number of women all at once? Why should you pay for something that you can’t be absolutely sure if it will work or not? There are plenty of people you can speak to about their own experience with hair care by WEN. You will be able to hear the endless amount of success stories of people who have all tried it and loved it and came out with more beautiful hair than they can ever recall having.

For more information, visit the company’s crunchbase page.

Wengie Recap: Things You’re Doing Wrong

YouTube blogger Wengie gives ideas related to “10 things you are doing wrong.”

Her first hack is how to wear earphones so they do not fall out. Simply cross the cords over each other, wrap the cord around the back of your ear, and put the earphones in your ears upside down.

Next Wengie shows how to cut cherry tomatoes efficiently. Place a bunch of tomatoes on top of a plastic lid, top with another plastic lid, then use a knife to cut through all of them from side to side. This saves time and mess. Then she suggests pouring a juice carton with the spout at the top; this allows for a smooth pour.

She then shows how to avoid shoulder bumps from hangers. Fold your sweater in half and place the hanger in the armpit, then fold the bottom and sleeves over the hanger. This will keep the sweater secure on the hanger and bump free. Her next hack is about perfume. Do not rub it in because this shortens the duration of the top notes.

Squat or put your feet on a stool for an easier poo. Close the toilet lid before flushing to avoid getting dirty water on your toothbrush or legs. Fill a plastic bag with vinegar to clean your shower head.

Lime Crime Inspiration

When I think about a fearless woman living her dreams and creating a brand that represents being your true self and being yourself unapologetically, I think of Lime Crime and its creator Doe Deere.

She is inspiring to say the least, and with one look at her anyone can see that she has a big personality.

Lime Crime is a cosmetics brand that has bright and vivid colors perfect for the edgy woman (or man).

According to Deere’s interview with Galore, she created the name of the brand on a whim without knowing how far her brand would actually grow, and it turned out to be the most perfect name of all.

The packaging on all of her Lime Crime products is to die for, and the ever popular Velvetines liquid lipsticks have the perfect formulation for a smooth non-drying matte lip.

Her Galore article also touches upon the fact that she was named one of the Top Inspiring Women Entrepreneurs. If that doesn’t make little girls believe that they can actually live out their dreams with hard work and dedication, I don’t know what will.

It is normally frowned upon for a woman to be independent and make her own way in the world by using her own creativity and desire for her life, but Doe Deere’s story makes one want to go out there and achieve whatever is in your heart!

This brand makes it fun and okay to stick out in a crowd (like the Unicorns we are) and we all have Doe Deere to thank for that.

Bold Women Pioneering Fearless Makeup and Self Confidence


When it comes to makeup, everyone has the idea that it’s to hide our flaws and to make us look more appealing to the people around us. Lime Crime Cosmetics has taken this view of makeup and transformed it into a true art. Makeup, through the eyes of Lime Crime, is about the freedom to express who we are, to be fearless in that expression. This view has definitely gathered some fans as Lime Crime has exceeded two million followers on Instagram. Not only has it changed the view, but is a cruelty-free, vegan line of cosmetics. Now, not only can we be aware of what is going in our bodies, but also what is going on our bodies. The company even has real life pictures of customers showing how each product looks on them. This is a huge plus, because nothing is worse than buying makeup online and realizing that it looks nothing like the photo online when it goes on your body. This independent, innovative makeup company, that is based in Los Angeles, California, is a great company for women. Not only does it provide great makeup products, but it helps improve that confidence of many women around the world. It encourages a strong self-esteem that many females out there are lacking.

Lime Crime was founded by it’s CEO, Doe Deere. Doe Deere moved to the United States from Russia when she was 17 years old. Her dream growing up wasn’t to create her own makeup line, but actually to be a musician. And that’s just what she did! She joined a band and become a musician like she wanted to. However, as she was growing up, she was always attracted to those bold colors when it comes to makeup. The colors that she described as being hard to find to the point where she had to create them herself. She realized that many other girls had to do to the same thing.

That is what drove her to create Lime Crime. She created it just for those beautiful, statement colors in makeup. She created it to allow other girls who like the same thing, to be able to get access to those perfect colors. She motivates girls everywhere to not feel bad about the makeup they choose to wear and to actually embrace it, just like she did when she was 13 selling temporary tattoos to her classmates. She is truly an inspiration to every female out there.

To find out more about Doe Deere and Lime Crime, visit


Doe Deere and Innovator in the Beauty Industry

Doe Deere is the creator of Lime Crime makeup on ideamensch, which has become the latest craze. Recently a contestant on the hit competition show ‘The Voice’ was seen wearing Lime Crime on the show. Deere is a unique individual that is changing the game when it comes to beauty products. Doe isn’t just interested in helping you cover up your imperfections, she wants you to be able to express your personality in a creative way. Doe Deere was born in Russia but grew up in New York City. She grew up reading fairytale books with whimsical illustrations. Doe believes this is where her inspiration for these types of colors came from. Her company is based in Los Angeles which is now where she lives with her husband, and was established in 2008. She has been with her husband for 16 years when they started out in a rock band together. Her husband now serves as the President of the company. Doe came up with the name Lime Crime simply because lime is her favorite color. If you don’t live in or can’t make it to L.A. that’s ok. Their sole focus is on e-commerce and you can purchase her products through her web site. Doe has become so successful on Instagram by showing women modeling her lipsticks and makeup. She feels that if you show the lipstick on a real woman’s lips instead of a swatch you get a more realistic result. Doe has dubbed herself the ‘unicorn queen.’ You will find nothing in her makeup line but vibrant colors that are cruelty-free of course. The pigments are intense and anything but natural. What has made her business so successful is the fact that unusual colors in makeup were hard to come by. Inspiration sometimes takes weeks or months for Doe. She believes in trusting your gut. Doe won’t go into a new project without having a great feeling about it. Doe is also a great person to work for. She believes in treating employees with love and respect. She strives to drive people with positive reinforcement. She insists that she always tries the products out on herself first before anything goes into production. She loves to help inspire women entrepreneurs to achieve their own success. She once gave a speech at PHAMexpo called “Don’t Quit Your Daydream.” Deere also donates regularly to an animal rescue organization called Bide-A-Wee. This is a no kill animal shelter in New York City. Doe has three cats herself, two which are rescues.