Since Justfab and Fabletics first started, they have been disrupting the fashion industry. Retail stores and brick and mortar stores are starting to see what Adam Goldenberg is doing with Fabletics and JustFab. Many of them are unable to reach anywhere near the level of success Adam Goldenberg has seen with his business. In fact, many of the stores are unable to get to the point where Adam Goldenberg is at because they don’t have the right type of business model. They are focused on making money instead of staying focused on how they are able to help out all the people who they are doing the work for.
The major difference between them and Adam Goldenberg’s companies is he does what he can to make things work for all the people who are in the industry with him. It is what has given him the chance to try different things so he doesn’t have to worry about all the issues that typically come from doing business in a retail setting. Everything Adam Goldenberg does translates back to how he is helping women get the best fashion opportunities they need in each situation they are a part of.
Even moving the company to a more tech-friendly area is something that has made things better for the people who are a part of the company. They have seen major changes to the technology aspect of the company which has given them the results they need to keep using the company. Adam Goldenberg knew this when he started the company so he continued to show people what they would have a chance to do in each of the situations they were a part of. He chose to make things easier for people so they didn’t have to worry about the issues associated with traditional shopping.
As things have gotten better for the TechStyle brands and the company has grown to new heights, reporters continue to call Adam Goldenberg a unicorn. He has been successful in an industry that nobody saw coming. He is different because he didn’t know what he was doing at the beginning, but he was still able to show people what they needed to do to make their own lives better. He wasn’t supposed to be as successful as what he currently is, but that is what has made him among the best in the fashion and retail industry.